The B2B Sales Representative is responsible for generating new business leads through cold calling, networking, and research. They will present and demonstrate products, tailor solutions to client needs, and build long-term relationships with key decision-makers. The role involves negotiating contracts, closing sales, and meeting targets while staying informed on market trends and product offerings. The representative will manage their pipeline using CRM software, providing regular sales reports. Collaboration with internal teams is key to ensuring client satisfaction, while also identifying opportunities for upselling and cross-selling to drive growth.